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Source: AdWeek Social Pro

HP Awards Global Media Account to Publicis, Concluding Omnicom Partnership

HP has appointed Publicis to manage its global media account. This strategic shift marks the end of HP's 17-year collaboration with Omnicom, which previously held the account. The global media account is estimated to be worth approximately $250 million.

By Fainaron·Jun 14, 2026 (21 hours ago)·1 views
HP Awards Global Media Account to Publicis, Concluding Omnicom Partnership

HP has announced its decision to transfer its global media account to Publicis.

This move signifies a notable change in HP's advertising strategy, bringing to an end a long-standing partnership with Omnicom.

Omnicom had managed HP's global media for 17 years. The account in question is reportedly valued at around $250 million.

According to AdWeek Social Pro, Publicis will now oversee HP's global media operations.

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#hp#publicis#omnicom#global media#advertising#media account#business news
Source attribution: This article was AI-curated and rewritten by Fainaron from a piece originally published by AdWeek Social Pro. Read the original at AdWeek Social Pro →

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