ScreenX to Launch New Premium Large Format with 'Spider-Man: Brand New Day'
CJ 4DPlex, a Korean cinema technology company, is introducing a new premium large format initiative named "Shot for ScreenX." This new format is designed for the company's immersive 270-degree cinemas and is set to debut with the release of "Spider-Man: Brand New Day." It represents a multi-projection format specifically tailored for ScreenX screens.
CJ 4DPlex, a cinema technology company based in Korea, is launching a new premium large format experience. This initiative is timed to coincide with the release of the upcoming film "Spider-Man: Brand New Day."
The new format is called "Shot for ScreenX." It is designed to be deployed across the company's immersive 270-degree cinemas, offering an enhanced viewing experience for audiences.
This multi-projection format has been specifically developed for ScreenX's proprietary screens. CJ 4DPlex is also recognized for its 4DX cinema technology.
According to Variety, this marks a strategic move to introduce advanced cinematic technology alongside a major film release.
